Friday, July 24, 2009

Waiting: Some Ways To Reduce the Stress

Everyone knows that having to wait is stressful to people with things to get done. How much better it would be if everything ran smoothly and we didn’t have to wait? Just when we think we have it solved by Internet banking, online bill paying and doing it all from our phones, there’s a phone call put on hold for an indeterminate amount of time. Can nothing be done? I say it can be less stressful. What does it take? It takes attitude for a start. Assuming that at some time during the day we will have to wait, plan ahead. Here are some suggestions.
Ø Have a book or article to read; one of those in your to be read basket.
Ø Phones today are so versatile. Use yours if it is. Check your emails; delete the trash and respond to friends.
Ø Tweet – get some of your frustration out by thinking of something positive to say
Ø Make notes of your next 5 tweets, ideas for blogs, shopping lists, or to do’s. Be prepared with a note pad, index cards or a phone or PDA for the note taking. (Index cards work better than little slips of paper and the back of old receipts or napkins.)
Ø At the office, use the time to open the snail mail, look through a catalogue.
Ø Drink that glass of water you know you need.
Ø Do at your desk exercises or stretches.

I’m sure we could come up with a longer list. Any suggestions?

Judie Fouchaux,
Creative Crosse Roads
Meeting Your Social Networking Needs


Monday, July 20, 2009

Surviving in a Sea of Websites

The internet has become a vast sea of websites. Is your website lost in the waves? With so much information out there, is it more difficult for people to find your information? You may be bringing the world the best service or product; however, if your website is bobbing around in the sea of websites, it could be missed. Social networking is a great tool to increase access to you and your website. One of the advantages is that your prospective clients get to know and trust you before they do business with you. Through blogs, articles and social networking sites, you can create interest and direct traffic to your website. It is a way to build a community of people interested in what you are doing and saying.

What you are doing and saying attracts followers when it is educational and gives out useable information. It takes some creative thinking and understanding of what you want to achieve to accomplish this. Some questions you might ask yourself (and your team) are:
What is my expertise? What can I bring to the world? How will it improve people’s lives?
Who are my ideal clients?
What might they need to know about me to attract them to my services?

This is a beginning to a new way of doing business that is growing and will continue to grow in the future. Social networking is a way to survive.

Thursday, July 9, 2009


Once I met a man who was giving a group of us a tour of the United Nations. He claimed he had never “worked” in his life. He had been fortunate enough to always have jobs he enjoyed so they had never been work.

Not all of us are that fortunate. I know I’ve definitely had to work at some jobs over the course of my life. Now though, happily I can understand what he meant. From my first explorations into social networking as a career, it was exciting and fun. I’ve met wonderful people and made good friends. I found a challenge in the learning and the doing that won’t get old quickly. Now that I’m actually working in this field I can say “I’m not working any longer.”

The enthusiasm I bring to my work helps clients use social networking to build their businesses with confidence and ease. What a wonderful thing a win-win situation is!

Wednesday, July 1, 2009


I have often heard people say they are going into their own business to get balance in their lives. It started me thinking about balance. Often balance is seen in terms of a 50/50 split. I’ll spend half my time on one thing and half on another; half at work and half at home. Like achieving balance is standing with one foot on either side of the fulcrum of a seesaw and struggling to keep the board level. That seems to take a lot of effort. It only works for a short time and under circumstances where the seesaw is stable on the ground.

Most of our lives aren’t that stable. Balance for us, it seems to me, is more like traveling a crowded bus or subway when you don’t have a seat and need to hang on to the overhead strap or a pole to keep from falling down. You achieve balance more easily in these situations by being flexible and hanging on while keeping your body loose to go with the motion.

That seems to work in business too. When feeling overwhelmed or that everything’s moving too fast, be flexible, go with the motion, reach out to a virtual assistant to keep things moving and stable.

As a word wizard and chaos dissolver, I can help. Give me a call at 415-331-7181 or email me at